Authors: Akello Odundo, Teresa Lubano,
Edited by: Dr. Francisca Odundo
Date: 10th July, 2024
Digital printing on fabrics has become a game-changer. The impressive technique enhances creativity. Endless design possibilities keep up with hyperpersonalization trends witnessed in the fashion industry. By minimizing wastage of dyes and optimizing ink application, digital fabric printing helps conserve resources. Digital on-demand printing is used in the new range of fabrics, contributing towards UndaMeta’s sustainability goals by reducing waste.
We are excited to unveil our latest collection: the “B” range of textiles. This new digitally printed line features seven exquisite fabric types, each designed to cater to a variety of aesthetic and functional needs, while staying true to our commitment to sustainability. A description of each fabric is included below:
- Becoming: A luxurious poly-viscose blend, perfect for creating garments with a soft, elegant drape.
- Bahati: A medium-weight canvas, ideal for crafting sturdy yet stylish pieces.
- Baraka: A fine drill cotton that combines durability with a refined finish suitable for security uniforms and dust coats.
- Bedazzle: Made from 100% premium cotton, offering unmatched comfort and quality.
- Bustani, Bloom, and Bliss: These poly-cotton blends of varying weights strike the perfect balance between the natural comfort of cotton and the resilience of polyester.
Our “B” range textiles are expertly spun, woven and digitally printed in collaboration with a leading sustainable textile mill in Kenya, who source fibre from India and Uganda.
Some of the key offerings UndaMeta brings with the “B” textiles range include:
– Diverse Textile Variations: From eight initial textiles, we are now unveiling seven additional versatile fabrics in cotton, polycotton, polyviscose, polyamide and polyester fabrics, and a variety of GSM weights to meet various needs.
– Sustainability Practices: Our fabric producers demonstrate a strong commitment to sustainability, which is why we collaborate with them. They use energy-efficient machinery and on-demand printing with excellent dye color fastness. They also run community programs, including a school feeding initiative and providing free uniforms to primary school children in Samburu, Kenya. Additionally, they recycle fabric ‘remains’ by mixing yarn to create new, affordable textiles.
– Advanced Digital Printing: Our fabric producers use digital printing machines that stand out for their high resolution, speed, versatility, and low waste production, aligning perfectly with our sustainability goals.
These attributes ensure that our “B” range textiles not only meet the highest standards of quality and design but also uphold our values of environmental responsibility.
For more details about each “B” fabric type, please visit our Fabric Types page. Join us in celebrating this new chapter of sustainable luxury in East African textiles.
References
Amed, I., Balchandani, A., Berg, A., Harreis, H., Hurtado, M., Petersens, S., Roberts, R., Altable, C. S . (2022, May 2). State of Fashion Technology Report 2022 [Article]. McKinsey. https://www.mckinsey.com/industries/retail/our-insights/state-of-fashion-technology-report-2022
FESPA. (n.d). Sustainability in textiles: Why digital textile printing offers a green future over rotary [Article]. Retrieved on 11th July 2024. https://www.fespa.com/en/news-media/sustainability-in-textiles-why-digital-textile-printing-offers-a-green-future-over-rotary
Textile Insights. (2024, January 9). Digital printing emerges as eco-friendly champion in textile industry [Article]. https://textileinsights.in/digital-printing-emerges-as-eco-friendly-champion-in-textile-industry/